Starting an online store is one thing. Visitor generation is a completely different story. You can attract visitors to your web store in a variety of ways. For example, you can use Google or Facebook ads to drive high-speed traffic. But in the long run, you also want your web store to be well ranked by search engines like Google. So let’s take a closer look at the different types of SEO content in your web store and why it’s important to get started.
Category and product text
The pages that get products in a particular category are called category pages. Therefore, this page contains an overview of all the products in that category. For example, running shoes for men, office supplies, cat toys, etc. A page that has all the specific information about a product and where you can order the product is called a product page. Ideally, we want people looking for products in the category to visit the web store. You can increase that possibility by adding category and product text to the category and product page. On some web store platforms, category text usually appears below the product, so most visitors don’t see the text. Describe the Google text category as well as the visitor.
However, there is no doubt about the fact that SEO content no longer has to be static and boring. It’s important to do a thorough keyword search before you start writing to know what your users are looking for. You can then process these search terms into titles, (sub) headings, and the text itself. Through continuous text optimization, in combination with building internal links to other categories and products, category texts and product texts generate permissions on related terms.
Category Text Online Store
Category text usually only appears below the product. Why you should start blogging right away
More and more businesses and individuals are recognizing the value of blogging. This is a good thing. Blogs not only tell a story, but also help Google rank. But online stores are still lagging behind. And it’s crazy. Blogs can add more information about your product and increase your authority over product-related topics.
Example: Poezenbazen.nl is an online store where you can find all of your cats. From crab sticks to cat food. Logically, the content creators of the blog Poozenbazen often talk about the best cat toys and the scratch placement required for any type of cat. However, Poezenbazen also blogs about the facts of different breeds and cats. These topics may not be the first topic you think of when selling a product is your goal. However, by blogging on these product-related topics, cat owners gain authority over different cat breeds, tips for buying kittens, and some things that often ask for cat facts. bottom.
result? Multiple rankings of the top three keywords with the highest search volume. This will significantly increase traffic to the web store. At Poezenbazen.nl you can read all about Maine Coon cat breeds and buy the names of kittens and the most beautiful cats first. Also, the more traffic you generate, the more likely your web store will be brand-aware, empowered, and ultimately achieve conversions.
Product related blog
Basic tips for creating SEO content
To help you along the way, we’ve provided a set of basic tips to get you started when you start writing text on various pages of your web store. Keep the following in mind when creating category or product text:
Do a keyword search and write basic text from that keyword or up to three long-tail search terms. For example, consider socks, men’s socks, and men’s summer socks. Use at least 400 words. The length of the text affects what Google considers to be text. Therefore, use at least 400 words. There is no upper limit. So you can’t stop taking all the products, the benefits of the products, etc., completely absorbed in it. Most texts are 400-800 words long. Use headings and paragraphs. In this way, you can better organize your text and implement search terms in headings and paragraphs. In this way, both users and Google can better understand where they need to be on a particular topic.